Since its launch in July 1997, Golf International has forged a reputation for the sheer quality of its editorial content and all-round production values that set this luxury magazine apart. It is widely regarded as the magazine for the committed player for whom golf is more or less a way of life; its mission both to entertain and inform via a high-end platform that specialises in world-class instruction and top-flight writing and photography.
Our aim is really quite simple: we want to help all Gi readers get more out of the game to play better golf, to understand the developments and benefits in the latest equipment technology, and to suggest new destinations in which to play. And whether it be in the context of profiles, Q&A's and features or in the comprehensive Gi Lifestyle and Gi Amateur sections popular within the magazine we set out to lead rather than follow opinion, with the major issues in the game scrutinised and commented upon by an array of respected writers.
Essential reading from the best in the game' not only a neat strapline but a statement of fact: Heading Gi's panel of distinguished instructors is the world's No.
1 golf coach, David Leadbetter, while other regular contributors include Jonathan Yarwood, Pete Cowen, Nick Bradley, Dan Frost, putting guru Dr Paul Hurrion and Jean-Jacques Rivet, head of biomechanics at the European Tour Performance Institute (ETPI).
Columnists include the inimitable Peter Alliss and Gi's founding editor, Robert Green with a supporting cast that includes award-winning golf writer John Hopkins, golf business journalist Richard Gillis, the peripatetic Clive Agran and celebrated author Tom Cox. Meanwhile, Dominic Pedler, the UK's foremost writer on golf equipment, keeps our readers one step ahead of technological developments.